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ARTICLE

Marvel Studios begins production on third installment of the blockbuster franchise 'Iron Man'!

By InCinemas  /  06 Jun 2012 (Wednesday)

Source: Walt Disney Studios Motion Pictures

Following in the footsteps of the record-breaking Marvel Studios’ release, Marvel’s THE AVENGERS, production on the highly anticipated film IRON MAN 3 directed by Shane Black, has commenced production in Wilmington, North Carolina. The production schedule will also include locations in Raleigh/Durham, North Carolina, Miami, Florida and China.  

[Image of the production set of IRON MAN 3]

Based on the ever-popular Marvel comic book series, first published in 1963, IRON MAN 3 sees the return of Robert Downey Jr. as the iconic Super Hero character Tony Stark/Iron Man along with Gwyneth Paltrow as Pepper Potts, Don Cheadle as James “Rhodey” Rhodes, and Jon Favreau as Happy Hogan. 

Set for release in the U.S. on 3 May 2013 and Singapore 25 April 2013, IRON MAN 3 marks the second feature to be fully owned, marketed and distributed by Disney, which acquired Marvel in 2009. 

IRON MAN 3 continues the epic, big-screen adventures of the world’s favorite billionaire inventor/superhero, Tony Stark aka “Iron Man”. Marvel Studios’ President Kevin Feige is producing the film. Executive producers on the project include Jon Favreau, Louis D’Esposito, Alan Fine, Stan Lee, Charles Newirth, Victoria Alonso, Stephen Broussard and Dan Mintz. 

Marvel Studios most recently produced the critically acclaimed Marvel's THE AVENGERS, which set the all-time, domestic 3-day weekend box office record at US$207.4 million. The film, which is currently in release, continues to shatter box office records and is The Walt Disney Studios’ highest-grossing global and domestic release of all time, marking the studios’ fifth film to gross more than US$1 billion worldwide. 

In Singapore, the film is currently the #1 all-time biggest title surpassing AVATAR and TRANSFORMERS: DARK OF THE MOON. The local gross box office as of 4 June is US$10.6 million (S$13.5 million).

In the summer of 2011, Marvel successfully launched two new franchises with THOR, starring Chris Hemsworth, and CAPTAIN AMERICA: THE FIRST AVENGER, starring Chris Evans. Both films opened #1 at the box office and have grossed over US$800 million worldwide combined. 

In 2010, IRON MAN 2 starring Robert Downey Jr., Gwyneth Paltrow, Don Cheadle, Scarlett Johansson and Mickey Rourke, took the #1 spot in its first weekend with a domestic box office gross of US$128.1 million. IRON MAN 2 was Singapore’s #1 biggest film that year with a final gross box office of US$4.6 million (S$5.9 million). It took the #1 spot on the opening day with a box office of US$567,732 (S$721,020) and stayed at that spot for 2 weeks.  

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In the summer of 2008, Marvel produced the summer blockbuster movies IRON MAN and THE INCREDIBLE HULK. IRON MAN, in which Robert Downey Jr. originally dons the Super Hero’s powerful armor and stars alongside co-stars Terrence Howard, Jeff Bridges and Gwyneth Paltrow, was released May 2, 2008 in the US, and was an immediate box office success. Garnering the number one position for two weeks in a row, the film brought in over US$100 million in its opening weekend. On 13 June 2008, Marvel released THE INCREDIBLE HULK, marking its second number one opener of that summer.

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